Almost every business owner already uses social media in their personal lives, and it's only natural to want to use these cost effective channels to grow your sales by connecting with your current and potential customers. However, a significant percentage of businesses lack the experience or know-how to set-up and manage their brand on Social Media resulting in poor brand reputation, lack of customer resources, little to no engagement and responsiveness, lack of presence, and low brand reach. So before you dive headfirst into social media without an understanding of what kinds of content to post, how to attract followers and fans, or the nuances of each social platform—lets talk about the best strategies to make the most of your time and dollars spent. Presented by: Caryn Butler, VP Business Development, Socially Smitten Caryn has over 20 years of experience in Operations Management in multiple national companies. She has significant expertise in new business development, creating performance-based teams and developing sustainable partnerships within communities to grow business. Her results are driven by exceptional customer service implementation and creating strong business and marketing plans that produce results. About Socially Smitten Socially Smitten provides premium full-service Social Media marketing for businesses, brands, and personalities through branded content, audience engagement, and paid media through social channels. From initial setup to the execution of a long-term strategy, we offer tailored Social Media services to help enhance your image and your sales. We set clients up for success with strategic planning and execution of a custom Social Media marketing plan. Ultimately, our goal is to increase our client’s revenue, through an amplified online presence and top-quality content. Our professional team builds a route to direct new traffic towards their products, services, and goals in a timely, cost-effective way. Investment: $15 Member // $30 Non-Member Includes networking, program and lunch Thank you to our Sponsors: Contributing Sponsor: Catering Sponsor: Digital Dish Sponsor: Event Partner:
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The 400 Plaza Center-River Training Room is located on the street level of the 400 Securian Building, 400 North Robert Street, Suite 140, bordered by Jackson and Robert Streets. The parking ramp entrance is located on Jackson Street adjacent to the building.
Coming from the west: Take I-94 East to the Fifth Street Exit. You will exit into downtown Saint Paul. Stay on Fifth Street and take a left on Jackson. The parking ramp located on the left hand side of the street across from the Mears Park Place Apartments. Coming from the east: Take I-94 West to the Sixth Street Exit. (A left exit.) You will exit into downtown Saint Paul. Stay on Sixth Street and take a right on Jackson Street. Turn right on Minnesota. The parking ramp located on the left hand side of the street across from the Mears Park Place Apartments. Coming from the north: Take I-35E south to the Wacouta exit. Stay on Wacouta until you get to Sixth Street. Take a right onto Sixth Street until you get to Jackson Street. Take a right on Jackson. The parking ramp is located on the left hand side of the street across from the Mears Park Place Apartments. Coming from the south: Take I-35E north to the Kellogg Street exit. Take a right on Kellogg and go to Seventh Street. Take a left on Seventh Street to Fifth Street. Take a right on Fifth Street and then a left on Jackson Street. The parking ramp is located on the left hand side of the street across from the Mears Park Place Apartments.